Understanding Blogging for Business

Google has used content quality as a major ranking factor since 2011, and with each algorithm update, they are finding new ways to boost sites with high-quality content.

A blog is a way for businesses of any size to write new, interesting content for customers and search engines.

If we keep our cake-baking metaphor going, blogging is like baking soda, helping the cake rise.

News & Notes

Google My Business Attributes

Are you a veteran? Call Caitlin, our resident military spouse, at 612-623-8054 or reply to this email to see if your business is eligible for a “VETERAN OWNED” tag in Google results. Thank you for your service!

Business Listing Services

Yext and Hibu promise to correct your business information across the web and accelerate your SEO. But do they deliver? Are their services worth the fees?

We did some research to help you decide if these services are worthwhile for your business.

Budget + Save

"Money is a terrible master but an excellent servant." — P.T. Barnum

Tweet this quote!

Starting a personal budget can seem overwhelming. Instead of coming up with arbitrary numbers for each category, track how you are spending your money for three months. Then, at the end of the 90-day period, you can average your expenses in each category and have a realistic monthly amount to plug into your new budget.

This practice will also help you spot the dollars you spend on eating out, entertainment, and impulse purchases. You can cut back on these if you're saving for a bigger purchase, such as a trip, remodel, or new vehicle.

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