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Tree Farm Online Marketing: Countdown Checklist

We hope your planting and growing seasons went well!  As harvest approaches, you’ll have to stay one step ahead in your online marketing in order to make a difference come November and December.

Here’s a Countdown to Christmas Checklist Esultants developed just for you.
  

The Ultimate Hashtag Guide for Christmas Tree Farms

In the How did you hear about us? field type "Tree Farm" to receive our FREE PRINTABLE: 2017 Hashtags for Christmas Tree Growers!

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Please confirm that you have read and agree to our terms and conditions and privacy policy before continuing.

AUGUST

End of Summer!

  • Start posting on your social media accounts and blog to let search engines know you’re still relevant.
  • Decide on your social media plan for the upcoming season. How often will you and can you post? Start small and work your way up.
  • Decide on a budget for seasonal online marketing.
  • Update your business social media profiles and let your followers know what you’ve been up to.

SEPTEMBER

Back to School!

  • Go through each page of your website to see if you have any changes to make. Then make the changes or send them to Esultants for fulfillment.
  • Keep blogging and posting on Facebook. Start introducing other social media channels if you feel able (Instagram, Twitter, SnapChat, etc.)
  • Conduct or order a social media audit to see what’s working and what isn’t, and to get more insights on your audience.

OCTOBER

A chill in the air reminds us that winter is coming! Fans will be looking forward to winter holidays.

  • Blog every other week or weekly—but remember that quality is better than quantity!
  • Post on Facebook most days of the week—remembering to deliver what your audience of fans and followers will be interested in, not just promotional or self-interest posts.
  • If you want to do a social media contest, be sure to check the rules of that platform.
  • Plan and budget your ads if you haven’t already.
  • Make any additional changes to your website you might have: optimize images and pages, test your form and contact information, and add new photos.
  • Announce on social media and your website any changes that will affect the new season, like new prices, specials, products, or events. If your audience responds well on social, boost the post.

NOVEMBER

Start selling!

  • Update your holiday hours on Facebook and Google Business accounts
  • Keep posting—now is the most important time of year, so don’t skimp on quality or quantity!
  • Run the ads if you haven’t already started.
  • Monitor and manage your social media accounts so you can interact with followers.

TIPS

  • Make sure your Facebook Business page is optimized and set up a Google Business account.
  • Plan, write, and set up your social media and blog posts ahead of time, and then schedule them to post at predetermined times.
  • Delegate as much as you can so you can focus on the most important part: running the farm and taking care of your family, your trees, and your customers.
  • If you need help with your website, social media, or SEO, contact Esultants.

Since we know you are entering your busy season, Esultants offers worry-free, à la carte content and social media marketing options:
  • BLOG POST OR NEWSLETTER, written, and optimized: $125 each, $500 for four (~1 monthly), $750 for six (~1 weekly)
  • PERSONALIZED SOCIAL MEDIA POSTS, custom to your business / location: $125 for six
  • SOCIAL MEDIA REPORT detailing what posts performed best, with recommendations for improvement from our experts: $250
  • SEO REPORT AND SITE AUDIT, with recommendations for optimizing your website: $750
  • CUSTOMIZED FACEBOOK AD. Discuss a budget with one of our SEO specialists today!
We will be making changes to websites on a first come, first serve basis, so contact us early!
 
If you decide to have us help you create and manage your Facebook ads, let us know. We will only take ONE client per geographic region, so stake your claim as soon as possible.

BONUS

In the How did you hear about us? field type "Tree Farm" to receive our FREE PRINTABLE: 2017 Hashtags for Christmas Tree Growers!

Terms & Conditions

Please confirm that you have read and agree to our terms and conditions and privacy policy before continuing.

—The Esultants Team


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