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White Hat / Black Hat SEO in 2018: Are Location Pages Considered Doorway Pages?

If you are still creating separate pages for each of the cities and towns you serve, read this. When I checked in with those examples of "good" location pages cited between 2015 and 2017, I was surprised to find them completely missing from search results. (You never really think your predictions will come true, right?) Read More

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How to Set SMART Goals for Your Business in 2018

Do you set New Year resolutions? Resolutions can be a tricky thing. After several years of backsliding in your personal life and business, maybe you've lost motivation to dream big. Setting goals is hard because achieving goals is hard. Still, if you practice writing S.M.A.R.T. goals, you may be surprised by the results. Read More

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